Editing;

As a group we decided to add effects to our music video, to make it more appealing to a younger audience, whilst the choice of song appealed to a more mature audience. You use of colours and effects also relates to our band name of 'The Madettes'.

This music video breaks the conventions of Ska through the use of colour, as we have a moving colour sequence in our video which we did on Final Cut using the colour corrector tool. We also used a super imposition tool over me singing, to modernise our genre for today's audience.